Check your website's potential for generating a profit with our free Online Profitability Checklist. You can download it from our website at http://idealmedia.co.za/download/checklist.pdf
The checklist asks 20 questions about your website – Is it indexed by the search engines? Are you using an analytics program to track your site’s performance? Are you using a conversion tool to get your visitors to sign up to a mailing list?
Your score out of 20 will give you a broad indication of how well your site works as a marketing tool.