We attended the Uniondale Agricultural Show the weekend of 12-13 November as part of our marketing strategy of Donaldson Filtration Solutions, with regard to the Agri Market.
It was a huge success as we were once again able to reach even more potential clients and socialising with existing customers.
Everyone that attended the show, exhibitors as well as customers, thoroughly enjoyed the day as it was the first show hosted in the area since the Covid restrictions were implemented last year. To all of us it was a highlight on our business, marketing as well as social calender.
We already have a big Donaldson footprint in that area and by attending the local events hosted in the area, we keep the brand in the eye and in the mind.
Due to the Covid regulations prohibiting shows and gaterings during the last 18 months, we focused on marketing strategies on our social platforms, with HUGE success.
We were invited to a local Farmers Union to attend their meeting and were given the opportunity to give a slideshow presentation of the Donaldson brand. The response was overwhelming positive and we were already contacted by some of the attendees for quotations as well as orders.
We were also invited to exhibit at the Mega 4x4 weekend on Bartelsfontein in Mossel Bay on the weekend of 26-27 November. Many of our customers are 4x4 enthusiasts and we are very excited that we will be able to reach even more potential customers.
We would like to give a HUGE THANKS to the marketing team at Donaldson South Africa for supporting us with marketing material and sharing our enthusiasm in building the brand in our area.
Nell Weyer and team
ER Filter & Bearing ""
