UNO Digital, Stellenbosch

It’s been quite the journey. We’ve been “conversion specialists”, “bleeding-edge consultants” and “Product people”. And, even though we’ve toyed with these various ways of describing our marketing and product expertise, our goal all along has remained the same – to grow our clients’ businesses rapidly and sustainably. And with that, we have an admission to make – we're actually growth hackers. Yes, we’re those guys.

So, what exactly is growth hacking as we currently understand it?

It's a process of rapid experimentation that spans both traditional and non-traditional marketing channels and product development, with the aim of identifying the most effective ways to grow a business as sustainably as possible (This means that profit, and not just, say, monthly newsletter subscriptions, sees growth).

We use a variety of tools and strategies to execute our strategic interventions including, social media, paid-for and organic acquisition, SEO, paid-acquisition, real-world operational experiments and content strategy. We then measure everything using a variety of analytics dashboards that you'll have full access to.