Room 5.01, Pd Hahn Building, 28 Chemistry Road, Upper Campus, Cape Town, 7701
Unilever Institute Of Strategic Marketing, Cape Town
updated more than 2 years ago
Reviews
Be the first to write a review for Unilever Institute Of Strategic Marketing!
Share your experience!
Description
The UCT Unilever Institute of Strategic Marketing is a non-profit organisation aiming to raise the level of strategic marketing in SA by delivering marketing theory that is specific in a South African context and sharing this information with educators and marketing practitioners.
Company description
There is a growing awareness that the unique and evolving South African marketplace bears little resemblance to marketing and consumer knowledge in the rest of the world. In response to this, the UCT Unilever Institute’s mission is to develop and share cutting edge strategic South African marketing insights and understanding.
The Institute disseminates the findings of projects through nationwide presentations and workshops and through the sale of project packs.
Our objectives are:
To bring together academics, marketing practitioners and researchers to pursue innovative and meaningful research
To develop leading edge marketing theory specific to the South African marketplace
To provide marketers and marketing students with a deeper understanding of the dynamics of the South African market place
To make research available for publication and teaching purposes, or as a basis for inspiring further research
To generate funds for further research through sponsorship, partnership and the sale of results.
Categories & Keywords
- Societies
- Service
- Consultants
- Africa
- Marketing Services
- Education
- Advertising
- Map
- Research
- Behaviours
- Youth
- Market
- S A
- Celebrations
- Surveys
- Rsa
- Landscapes
- Strategy
- Public
- Brands
- Marketplace
- Strategic
- Trends
- Consumer
- Theory
- Demographics
- Leading Edge
- Consumerism
- Attitude
- Target
- Stokvels
- Sa Youth
- Burials
- Marketers Map
- Marketing Map
- Samm
Gallery
CYLEX PRODUCTS AND SERVICES
Cylex Listings Bulk Upload
Need to get multiple business profiles online fast? Cylex’s bulk upload lets you publish listings in just a few clicks—ideal for directories, agencies, and multi-location businesses. Save time and scale your visibility efficiently for only R20.00 per listing per year (excl. VAT).
Cylex Premium Entry
Boost your local SEO with top search placement, a highlighted ad-free profile, regional visibility spanning up to 50 km, and featured exposure on Cylex and Firmania. Mobile-optimized, with SEO audit and customer success manager available on request—all for just R225.00/month (excl. VAT). Get found. Get more customers.
Register Your Business on Cylex Today!
Boost your visibility and reach potential customers by registering your business on Cylex. It's quick, easy, and free! By listing your business, you can showcase your services, manage your online presence, and even add multiple locations to attract customers across different areas. Don’t miss the opportunity to stand out – register now and get noticed by more people looking for your business!